Vegan Labels – Are they right for my company?
Are you one of over half a million people in the UK who is Vegan? Veganism has increased in popularity over 350% in the past ten years alone. This is thanks to increased research into the health and environment benefits not to mention being cruelty free to animals. If you need Vegan labels, we can help – read on.
What does it mean to be Vegan?
Generally speaking, you would avoid products containing or using meat or animal by-products including honey or bee products, insect or bone char. It can be difficult making informed choices on what you can use as there is no law in the UK to say that products have to be labelled as Vegan.
This means, as a consumer, you need to read all the information on the labels to be able to make an informed choice on your purchase. This can be time consuming and not to mention rather frustrating.
Sometimes there are animal by-products where you would not expect them. Take for example labels. The glue used on labels was traditionally made using bone parts or casein (milk protein). Pretty much all the labels Expert Labels now offers uses acrylic glues. The adhesive performance is generally better than with traditional labels so no compromise has to be made on quality.
Another consideration is the ink used in labels. Inks sometimes contain animal bone char, glycerin from animal fat, gelatin from hooves, or shellac from beetles. We have access to inks made from soya beans and can print vegan labels on request.
One concern might be the process the label needs to go through, i.e. the machinery used in production. Typically printing equipment is very expensive and will be used for both traditional and vegan labelling needs. Luckily label machinery needs to be cleaned thoroughly between print runs so ensure colours aren’t contaminated. That cleaning means the machinery is animal free if printed with vegetable derived inks.
Digital printing presses use toner and toner is certified animal free – so labels made using this process are free of animal products.
What am I required to include on my Vegan label?
At the moment there is no requirement under UK law to state whether a product is Vegan or Vegetarian. However, the more information we can add to a label the easier it will be for the consumer make an informed choice. Some big supermarkets are now committing to labelling their own products as Vegan which is considered a step in the right direction by many!
Is using a Vegan label right for you?
As stated, there are no requirements to identify your product as Vegan, but if as an individual or a company it is something you are passionate about then Vegan labels will be the way forward for you. Being able to offer your customers a truly vegan product, including all packaging and labelling, gives them a great quality product at a competitive price that they can be confident is completely animal free.
If you would like more information on what Expert Labels can offer please contact us. A member of our team will be more than happy to help you with your needs or to answer any queries you may have.